So you want a communications plan that beefs up
Well, thought leaders aren’t born these days—they’re bred.
To start, that means conceiving and cultivating insights your competitors are either too timid or too shortsighted to embrace. There’s a fine line between compelling and controversial, and we’re going to help you walk it. (Because the truth is: if you’re not nervous, you’re not leading.)
Authority also means exposure—big doses of attention from the small players, then the mid-size influencers, and finally the marquee kingmakers, the ones who pull the strings in your industry.
Now combine those insights and that exposure with a tenacious ground game—a hunt for the most coveted speaking opps and the most prestigious awards, and an expansion of your social footprint, one toe at a time.
Not to inflate your ego, but to inflate your network.
And speaking of inflation, we’re not done puffing until we’ve turned you and your company’s top leadership into bonafide tech institutions—the first-look resources for journalists, influencers, and all manner of prospective buyers. Now that’s what we call good breeding.