06 Sep The Biggest Conference on Government Marketing is Coming
Attention Government Marketing Professionals — this year’s GAIN conference, brought to you by Government Marketing University (GMarkU), will be held on October 13th, 2017 at the Hyatt in Reston Town Center.
The event will kick off with a morning keynote presentation by John Asher, CEO of Asher Strategies. John’s presentation will focus on how the brain integrates information to make decisions, and how marketers can use this information to speed up the buying process. John has a diverse background as a nuclear submarine captain, Navy program manager, entrepreneur, and he now runs a sales and marketing advisory company. John is the number one-rated speaker on sales for Vistage Group, a worldwide network of CEOS, and he was recently awarded the Lifetime Speaker Achievement Award by the same group.
In addition, the conference will hold sessions on agency-based marketing (ABM), working groups where attendees come together for brainstorming with government marketing mentors, and marketing for the end of the government fiscal year (also known as the busy season). Attendees will have ample opportunity to learn from their peers with multiple government marketing case studies.
Last year’s conference attracted more than 150 registrants including many exhibitors that specialize in business-to-government marketing. Don’t miss your opportunity to come together with your government marketing peers so please register now! And if you need more convincing, check out the Top Ten Reasons Why You Can’t Miss GAIN 2017.
GMarkU will be donating a portion of GAIN 2017 proceeds to those affected by Hurricane Harvey.
Hope to see you there.