Author: Ali Robinson

25 Feb Social Media in Small Businesses

Social media can have a large impact for small businesses, but only if they make the time to engage. Small business owners, marketers and other employees are often tasked with many things at once so social media engagement sometimes falls off the radar. While putting social...

Read More

30 Jan Meet the Intern – Eddie O’Keefe

This year, Eddie O’Keefe has been working at SpeakerBox as a full-time intern. We hope he’s enjoying his time here (we think he is since he’s staying through the spring semester too!) as much as we enjoy and appreciate having him. We’ve gotten to learn...

Read More

26 Dec A look back at 2012 – SBX style

As we approach the end of the year I started thinking back about what a great year it's been. Below  is a recap of some great moments for SBX in 2012.   January 24th – SBX kicked off relationship with new client, mPortal   February 18th – Lisa celebrated her 10...

Read More

17 Dec 2012 SpeakerBox Content Recap

Over this past year SpeakerBox has made a real investment in inbound marketing, not just for our clients, but also for ourselves. So, excuse me for a moment while I get a little self-promotional and highlight some of the content we’ve worked on this year. When...

Read More

12 Nov Bing vs. Google – The Royal Rumble

A few of us decided to take the Bing It On Challenge the other day, at Jonathan's suggestion, and I found the results to be kind of interesting. All of us (Kathryn, Jennifer and myself) except for Jonathan chose Google. And Google didn't just win by...

Read More

30 Jul Consuming Campaign Content

Obviously, we’ve seen more and more coverage recently around how people are consuming media and content in new (and increasingly mobile) ways.  As Pete said last week, most online news rarely consists of straightforward stories centered around facts anymore. With the rise of blogs, we’ve...

Read More

17 Jul How to Beat the Multitasking Brain-Drain

Multitasking is a must in public relations and marketing – varied clients, work, deadlines, etc., all necessitate the ability to juggle multiple disparate tasks at once.  But recently multitasking’s negative effects have been center-stage, not just on work quality and quantity but also to brains...

Read More

25 May Everything Is Dead

So, we’ve all heard it before… the press release is dead. Guess what? It’s really not – we use it all the time. While how it’s used has changed, it’s certainly still used – often. It seems that for the past few years, experts have been very quick...

Read More

20 Apr The Changing Media Landscape

The media industry is changing at a break-neck pace. How do we keep up? Where is it headed? How does it affect advertising? Find out the answers to these questions and more as I recap The Changing Media Landscape panel from the MAM Summit. This pannel, moderated...

Read More

20 Apr The New Realities of PR

The rapid rate of change in the media industry has not only changed the way people consume information but it has also changed how we in the PR industry do our jobs. This panel, led by Priya Ramesh, Director of social media at CRT/tanaka, features Lisa...

Read More

27 Mar Facebook’s Timeline for Brands

Whether you were waiting for it or dreading it, Facebook has started rolling out its new Timeline feature for brand pages. Up until now brands and people have been able to opt out of switching to Timeline, but as of March 30 this new profile...

Read More

20 Mar Trends Shaping the Mobile Landscape

Last Thursday, I listened in on comScore’s webinar “Mobile Future in Focus: Key Trends Shaping the Mobile and Tablet Landscape in 2012.”  The webinar was really interesting and focused on the results of their latest mobile trends study. As the mobile landscape continues to evolve with...

Read More

21 Feb To iPhone, or Not To iPhone?

So it dawned on me this week that my cell phone contract is up and it’s time to upgrade! Normally, this is great news as I just go in, pick the phone I want most and go for it. But as a current Droid user,...

Read More

25 Feb DC, Maryland & Virginia Representing at SXSW

UPDATE (3/2/11): Over at Tech Cocktail, Frank Gruber just posted about DC startup GroupFlier, who Tech Cocktail is working with to push out things like event updates and reminders from SXSW via GroupFlier's free group texting platform. Read more about what they're doing with the...

Read More