Tech Industry Tag

28 Mar Elevating the Data in Your Pitch

Nothing grabs a reporter’s attention better than data. As a PR professional at a firm specializing in the technology industry, I’ve seen the difference good data can make in a pitch. Conversely, I also quickly learned that tech reporters are used to receiving a lot...

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14 Feb Four Reasons I Love Public Relations

Since it’s Valentine’s Day, I thought I would ask Sounding Board readers a simple question. Do you love your job? I’m not talking about the day-to-day tasks. I mean the things that really get you pumped up about the day ahead and the benefits – both large...

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03 Nov So, We Going to Mars or Nah?

Imagine the worst place on Earth. You got it in your head? Okay, great. What'd you pick? Some place in Indiana, right? Nah, I’m just kidding ya -- I mean Indiana is obviously terrible, but you probably picked some place like the South Pole. Frigid temperatures. Gale-force winds....

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30 Jun Live from Red Hat Summit

This has been a busy and exciting week! On Monday I flew out to San Francisco to work with the Red Hat communications team during their annual partner and user conference, Red Hat Summit. Summit is an incredible conference for anyone -- from developers to the...

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15 Apr Scientists Agree: Humanity’s Reign Ends By 2040

Kind of a bummer, isn’t it? And you might be thinking, “Oh sure, that’s just Jonathan being Jonathan, sensationalizing the news to get clicks.” But that’s not really the case here. In fact, what’s particularly alarming about this headline is that it could hold true on multiple fronts....

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05 May You’re Wrong About Apple Watch

Only an uncommonly savvy marketing operation could sell you a problem, then later sell you the solution to it. Or maybe not. I’m describing I suppose the entire American car industry, as well as every appliance I've ever purchased from Sears. So maybe this isn’t a new concept....

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19 May The World Is a Skeu

Devoted fans of SpeakerBox Live! will recall that in our last episode, Kate and I talked about physical manifestatons of the digital world. Well today, we're going "Freaky Friday" on that topic -- digital versions of the physical, which are obliquely referred to as skeuomorphs. First,...

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01 May We Finally Tried Google Glass, and It Was…

Jimmy Kimmel Unveils Glass Alternative Underwhelming. That's the best word I can muster for describing this product. And here's my reasoning for it: 1. It doesn't do much. "So, what does it actually do?" is the question we kept hearing as we test-drove my dad's paradigm-smashing new headset. Well, it...

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23 Oct Healthcare.gov: “Best Federal Website Ever”?

"People, I got this." While long-time-blog-favorite John McAfee scrambles to diagnose the issues surrounding Healthcare.gov, a public/private software professional and TPM contributor makes an important (and underreported) point about the underlying problem: “The Healthcare.gov site itself is probably one of the best Federal websites ever built, both...

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13 Jun How to Make an Enterprise IT Keynote “Sexy”

Currently, I am embedded with Red Hat’s communications team, helping support the company’s annual user and partner conference: Red Hat Summit.  Beyond being the absolute leader in the open source world, Red Hat also runs an incredibly effective program when it comes to interacting with...

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02 Feb Your Puny Gigabytes Disgust Me

Incredible new technology portends obsolescence for my Commodore 64. Some Eastern philosophers believe that the closest we'll ever come to enlightenment is a state of self-assured wonder. In other words, when we've attained enough understanding of the world to conclude -- with some degree of certainty --...

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