Journalism Tag

08 Jan Q&A: The Geek In Residence Helping Startups Bloom

G. Nagesh Rao is the Chief Technologist at the United States Small Business Administration, but his business card reads Geek In Residence. Along with boosting entrepreneurship at the SBA and in partnership with other federal agencies, he's an advisor for a host of entrepreneurship-related groups including...

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29 Nov Four Steps to the Perfect Pitch

Working in public relations can mean a lot of things these days. Advancements in technology, the ever-growing presence of social media, and the need for content and search engine optimization have added another dimension to the scope of work that falls under PR. That being said, pitching...

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11 Jul Four Tips to Help You Own Your Next Media Interview

Company spokespeople have one common goal: wanting to tell their organization’s story in a way that resonates with their customers. Done correctly, media interviews can be an ideal vehicle for achieving that goal. Unfortunately, they’re not always done correctly. I’ve run into more than one person...

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30 May Trolling in the Deep

Say what you will about President Trump. In addition to rock-solid email server management, he’s given us what is undeniably the best reality show of all time -- and it runs 24 hours a day! But then something truly special happens around 5pm -- the magic...

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21 Aug The Effects of Social Media on Journalism

Cision’s 2015 Global Social Journalism Study was released recently and after looking through the results several times, specifically the U.S. results, they seem to tell a story of how journalism has changed and is continuing to change, due to online content, new publishing cycles, and social media itself. About...

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10 Mar Would You Pay $30,000 for a Comma?

My wife descends from a proud lineage of ball busters. Take her great grandfather, Frederick G. Vosburgh, former editor of National Geographic magazine. So obsessed with scrupulous accuracy was Vosburgh that he famously stopped the presses in 1964 to insert a missing restrictive comma into an article...

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31 Mar Is Sponsored Content the End to Journalism?

Online journalist and founder of website, The Dish, Andrew Sullivan believes sponsored content is ruining journalism. He recently gave a talk to a Harvard Law School audience entitled, “How Advertising Defeated Journalism.”  He defined sponsored content “as a piece in a magazine or newspaper that...

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19 Dec The Changing Business of PR

For quite a while now, we (PR pros) have been closely watching the changing media landscape. When I first started in the biz, an online hit was acceptable but everyone wanted to be in the all coveted print publication. But with the shaky economy and...

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25 Jun The Nasty Effect

These shows aren't optional, you cavalier bastards! Old stories never die; they just fade away into obscurity. Or maybe it's more like that infamous NBC ad campaign promoting Must-See TV re-runs in the 90s. ("If you haven't seen it, it's new to you!" -- remember that?) Typewriters:...

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05 Feb The Separation of Church and State Farm

"Silly rabbit, tricks are for Internet publishing moguls." In January, I stumbled upon the secret to Google search advertising: "Google Adwords,” I wrote, “are successful because of a trick; most people don't realize they're just ads designed to look like real Google search results. Google wants display...

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20 Apr The Changing Media Landscape

The media industry is changing at a break-neck pace. How do we keep up? Where is it headed? How does it affect advertising? Find out the answers to these questions and more as I recap The Changing Media Landscape panel from the MAM Summit. This pannel, moderated...

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