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17 May Get Online, Get Radical, Get Noticed

A company that wants to become noticed online must compete with a terrific amount of noise emanating from the digital marketing exploits of its competition. They’re trying desperately to leave their own footprint, only to see it get whisked away by a stampede. Perhaps the best...

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15 Jan The White House is on Snapchat

As I’m sure you’ve heard, President Obama gave his final State of the Union address this week. There’s a lot we could talk about from the President’s optimistic speech about the state and future of our country, but as we’re a tech PR blog with...

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30 Apr The Live-Streaming Showdown

It’s an epic battle, rivaling the intensity and ferocity of Manny Pacquiao and Floyd Mayweather. Alright, fine. Maybe that was a bit of an exaggeration. If you’ve been paying attention to social media news lately, you’ve probably seen a ton of buzz around two apps that seem...

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23 May What NOT to do to be a Social Media Success

(This wondeful Image via SocialCandy)   If you’ve read any of my previous posts, you’ll know that I’m a huge advocate for social media in business. I think it can be a great asset for measurement and an invaluable tool for brand managers to interact directly with...

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15 May What’s Next for Facebook

Yesterday, Facebook announced the roll out of a new update for iOS apps that will change the way users see their newsfeeds. The new “context cards” will hover over your newsfeed with posts from friends that are relevant to what you’re doing or posting. For...

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