infographic Tag

27 May How Generations Consume Content

Here on the Sounding Board, we talk a lot about creating and promoting content. But, what I find really interesting is how folks consume content on their own time and the differences in the consumption of that content based on demographics. I came across this...

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30 Sep How to Promote an Infographic in Eight Easy Steps

Lately it seems that infographics are on every marketer’s must-do list.  However, creating an infographic is only half the challenge, and many marketers struggle with how best to promote and leverage this content asset for lead generation and awareness building. We’ve compiled this handy list to...

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31 Mar Grammar School

Has social media single handedly eroded our writing skills? Or is it the need to get news published as quickly as possible that leads to careless grammatical errors? Whatever it is, I have noticed an increase in simple grammar errors across the board – from my...

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15 Jan 5 Marketing Predictions for 2014

We’re working in an exciting time for marketing and PR. Every year new tools and trends emerge that change the way we think, the way we operate, and the marketing landscape as a whole. This constant change can seen daunting, scary, and exhausting to keep up...

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15 Dec The Visual Social Media Takeover

I’m a visual person. If you’re like me, all of the articles in the world won’t add up to one captivating picture that sums up a message. Over the past several years social media has started to play a major role in brand strategies and slowly...

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19 Nov The Hashtag’s Rise From Twitter

Last month I wrote a post about hashtags and if they are really a mystery or just overused. Today the good people atMarketingProfs shared the following infographic, from Offerpop, on The History of Hashtags.  It seemed appropriate to share it here as well. While I don’t...

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16 Jul Maximizing the Value of PR Coverage

More and more, our SpeakerBox clients are using their media coverage as a means to an end -- rather than an end in itself.  We frequently get questions about what else our clients can do with media coverage to maximize its impact, raise their company's...

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24 Jun Not Enough Info in Infographics

If it’s true that a picture is worth a thousand words, then an infographic – which actually combines pictures with words – must tell – what?  One thousand five hundred?  Two thousand?  A million? Or, how about, nothing at all?  Because, according to this article from...

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07 May Infographic: Men vs. Women on Social Media

It’s the historic battle of men vs. women, but this time it’s a new age battle in the social media arena.  Who tweets, posts, pins, links, shares and networks more? A new infographic posted by Interentserviceproviders.org has presented us with a nice visual of their...

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29 Mar Public Relations Then and Now

While my coworkers (cough, Jonathan, cough) choose to believe I am barely 15, my youth does show when I try to picture how public relations was done in an era not all that long ago. Today, we are glued to our computers, sorting obsessively through...

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29 Jan The State of B2B Content Marketing [Infographic]

With the evolution of inbound and content marketing tools, it’s now easier than ever for marketers to become more involved with their campaigns.  But, how are B2B organizations taking advantage of content marketing? What challenges are being faced in the process, and how effective are...

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