Two Great Upcoming Events - Hosted by WIT and SpeakerBox

SpeakerBox is involved in two great upcoming events – next week’s Women in Technology event on Politics and Technology and a SpeakerBox event, entitled “Got Content? Get Customers.” Details are provided below. Hope to see you there.

Women in Technology
Politics & Technology: Lessons from the Obama Campaign
Date: 4/23/09
Time: 7:30 a.m. – 9:30 a.m.
Location: Viget Labs

400 S. Maple Avenue,
 Suite 200,
 Falls Church, VA 22046
Cost: Members: $25, Non-Members: $35
Register Here

President Obama’s campaign forever changed the election process. For the first time technology took center stage. The use of databases, text messaging, online video, Web sites and social networks allowed the Obama campaign to:
• Raise more than $6 million in donations of $100 or less
• Mobilize 35,000 volunteers
• Send out billions of personalized email and text messages
• Post more than 1,800 official videos on YouTube
• Generate more than 112,000 followers on Twitter and more than 3 million friends on Facebook

Join us for a discussion of how technology is changing the face of political campaigns and what today’s businesses can learn from this example.
Speakers:
• Scott Goodstein, External Online Director, Obama for America
• Kevin Bertram, CEO, Distributive Networks
• Stu Trevelyan, CEO, NGP Software

--------------------------------------------------------------------------
SpeakerBox
Got Content? Get Customers.
Date: May 13th, 2009
Time: 7:30-9:30 a.m.
Location: Viget Labs (location sponsor)
400 S. Maple Ave., Suite 200, Falls Church, VA
Cost: $40

Join SpeakerBox for an event that may change the way you think about marketing. During this session you'll get expert advice on how you can use content marketing to deliver relevant, valuable, and compelling information that turns prospects into buyers.

Register Now!

So what the heck is Content Marketing?

Here's what Joe Pulizzi, our featured speaker, has to say about it:

"Content Marketing is the art of understanding exactly what your customer needs to know and delivering it to them in a relevant and compelling way."

Here's another perspective from KnowledgeStorm:

"84% of technology buyers said they want content that educates. They want content specific to their jobs and industry."

So what do we think? If you don't have a Content Marketing strategy in 2009 you're losing an important opportunity to drive revenue for your company.

Featured Speaker:
Joe Pulizzi, Junta 42. Author of “Get Content. Get Customers.”

Get registered!
Everyone who attends this event will receive a free copy of Joe's book.

Hope to see you there.

- Katie Hanusik