Author: Jessica Lindberg

11 Jan Washington’s 100 Top Tech Leaders

Our 2017 ranking of local tech titans. WRITTEN BY MICHAEL J. GAYNOR "Ask about the health of Washington’s tech scene and you’ll get a range of opinions. That’s what Washingtonian did for this year’s Tech Titans, our biannual survey of the most influential and interesting people in...

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22 Dec The Impact of Social Movements

There can be power in a voice. But it’s when that voice gains traction that an entire movement can take place. We’ve seen a lot of powerful movements over the years, but one that sticks out for me is the recent  #MeToo phenomenon. The point...

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17 Oct Email Marketing – The State of the Inbox

Last month I attended Inbox Summit East, a one-day email marketing conference. Hosted by Tech Wire Media and Campaigns & Elections, the conference focused on the latest and greatest of email marketing. Topics included email deliverability issues, email metrics, social integration, content and personalization among...

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26 Sep SpeakerBox Communications Named to Three Hot Lists This Fall

Multiple recognitions acknowledge growth, innovation and contributions to the regional technology community SpeakerBox Communications, a B2B and B2G technology communications firm, announces recognition from the Washington Business Journal, DC Inno and Techweek DC. The accolades include: Washington Business Journal's “Top 25 PR Firms” which recognized the...

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18 Jul Lessons from Social Media Day 2017

A few weeks ago, SpeakerBox COO Lisa Throckmorton and I had the pleasure of attending Slice Communication’s Social Media Day conference in Philly. Mashable launched Social Media Day in 2010 as a way to recognize and celebrate social media’s impact on global communication, both from...

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04 May Social Media Trends for 2017

SpeakerBox CEO, Elizabeth Shea, moderated the social media panel at last month’s Mid-Atlantic Marketing Summit. Instead of recapping the session, I filmed it on Facebook Live so anyone who wasn’t able to attend would be able to follow along...

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15 Sep Celebrating the Launch of SmallCellSite.com

Last week, our client, TeleWorld Solutions, launched the world’s first small cell location marketplace at CTIA Super Mobility 2016™. SmallCellSite.com is a new online marketplace that connects mobile operators and property owners so they can quickly buy and sell small cell installation locations. Not only did...

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15 Dec TMA Event Recap – Hear From Your Peers!

I was excited to attend my first TMA (The Marketing Alliance) meeting last Friday and hear from J Rollins from Optoro and Susan Ganeshan from Clarabridge about driving their organizations’ strategic marketing initiatives. J is the chief revenue officer and executive vice president of field...

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25 Nov Consistent Communication Is Key

I read an article recently by a public relations professional in which she vows to start picking up the phone at least once a week to talk to her clients. I’m hoping she means outside of regularly scheduled weekly or bi-weekly status meetings or planning...

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29 Aug 8 Tips for Planning a Successful Event

I recently attended an industry conference and was so impressed by how smoothly it ran,how delicious the food was, and the general joy wafting from the attendees. The event was so well done, that I started thinking about what tips I would give a client hosting...

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29 Jul Taking the Time to Think Through an Authored Article

I was recently searching for relevant reporters and publications for a new client media list when I stumbled upon Gigaom’s new(ish) guest post policy.  Released May 31, 2014, Unfortunately (and I’m sure they aren’t the only publication), they grew tired of sifting through countless junk stories in...

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08 Jul Share Your Brand’s Story…Digitally

Every marketer dreams of having instant recognition like Coca-Cola, Pepsi and Apple for their company. That might be achievable for B2C industries, but for those in the B2B or B2G world, it’s a little trickier to get a company’s story in front of the public....

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27 Jun Think You Know the Facts of Social Sharing?

Recently, enterprise advertising platform, RadiumOne created an infographic dispelling six myths of social sharing.  RadiumOne acquires data through a sharing and URL-shortening platform – Po.st.  While digging through the massive amounts of data from their platform, the company found that some of the common theories...

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